Sales Navigator is the list-building entry point. Its filters — seniority, function, headcount, geography, recent activity — let you scope a tight ICP before any enrichment runs. We export searches into Clay to add verified emails, phone numbers, and intent signals.

What we use it for

• Initial ICP list building with advanced boolean search
• Account targeting with lookalike filters
• Tracking account alerts (job changes, company growth) as trigger signals
• Feeding raw prospect data into Clay for enrichment